Change of plan

Since we produced and presented our pitch, we have asked people from our target audience to fill in a quick questionnaire on our idea, so we can evaluate and if need be change our plan in the early stages. After doing these questionnaires and finding that majority of the results showed that our idea wasn't catchy enough for a music video and people may struggle to keep interest as it was similar to video's they've seen before and those done by Kesha herself. Therefore we decided to change our idea to something that would relate to our target audience, which is a girl holding a house party at her house but really its only herself and her hallucinations which will be another her; we will produce this in editing by shooting the cast member on her own and changing the shot angle slightly, then we can layer the images in editing to produce a picture that includes 2 or 3 of her in the same shot. This idea will interest the audience and may impress our target audience due to their age, they may wonder about the technology and how it was done, as well as this we decided we would include the aspect of drug taking into the video. Not showing the girl taking the drugs, but editing and using the camera to our advantage in hinting towards this is why she is hallucinating. We chose to show it this way so we are still anti drug taking and not promoting the wrong behaviours, as at the end of the video we will show the girl disappointed that her night was ruined due to taking the drugs. Below is the Recce of the video, a couple of photos that show where our video will be shot, although the mise en scene will be different to these photos.